Job Type: Full Time 
Function: Merchandising
Address: 160 Bloor Street East, 11th Floor, Toronto, ON
Working Model: Hybrid

 

At Sephora Canada, we’re passionate about finding and sharing beauty in the world. Our constant innovation, our ability to see and lead trends, and our focus on providing an outstanding customer experience make us the most-loved beauty community and top of mind for every Canadian. We find beauty in our communities, in our differences, our experiences, and in the spirit of our employees.

 

ABOUT THE ROLE:

The Sr Director, Canada Online Merchandising is responsible for managing the Digital merchandising channel for Sephora Canada. This role leads and drives the Sephora online merchandising strategy, serving as the foundation for achieving short- and long-term financial sales objectives across Sephora.CA and the Total Sephora Canada business. This individual is a key collaborator with .CA Marketing, .CA Inventory Planning, and .com Merchandising teams, ensuring cohesive strategies and achievement of shared organizational goals.

This role demands a visionary leader with a deep understanding of the Canadian e-commerce landscape, a passion for beauty, and a proven ability to inspire and develop high-performing teams.

 

WHAT YOU'LL DO:

Online Merchandising Leadership & Strategy:

• Develop the overall Canadian online merchandising strategy, collaborate with Brands to build strong short- and long-term growth plans, and source what is needed to differentiate the online business.
• Serve as a strategic advisor to the Canada brick & mortar Merchandising team, ensuring online strategies effectively support and amplify in-store initiatives.
• Collaborate with the US digital Merchandising team on site strategies, functional enhancements to .CA to implement effectively in Canada

• Leverage  in-depth analysis of online performance to provide actionable insights and  recommendations to our brands partners, optimizing their performance with Sephora and overall online experience’

• Develop a forward-thinking strategy for sustained growth within the evolving Canadian e-commerce landscape, identifying new opportunities and mitigating potential risks.
• Act as a strategic partner to Category Merchandising Leaders, providing guidance and support for brand development strategies that synergize online and offline channels.

Financial Planning:

• Establish online sales objectives by World and review/approve brand targets & forecasts.
• Analyze the online business through online reporting tools (eg: Omniture), proactively providing insights to B&M merchandising partners and Brands; making timely adjustments to online merchandising to optimize sales.
• Communicate financial goals and review them constantly with merchants, planners, and marketing partners, fostering a data-driven approach to decision-making.

Collaboration with cross-functional partners:

• Drive innovation by identifying, developing, and testing new brands, new functionality, and expanded assortments for potential expansion on Sephora.CA, Canada B&M, and US.COM
• Partner strategically with the Inventory team to help forecast newness, online exclusives, limited edition & seasonal buys.
• Lead and actively participate in cross-functional strategic projects, contributing expertise and insights to achieve shared objectives.

Team Leadership & Development: 

• Lead, mentor, and develop a high-performing online merchandising team. Foster a culture of innovation, collaboration, and continuous improvement.
• Empower team members to take ownership, make informed decisions, and contribute to the overall success of the online channel. Motivate, develop and coach the buying organization with the ability to work alongside individual team members as a day-to-day partner in moving the business forward.

• Embody Sephora Values: Lead with passion and heart, demonstrating a genuine commitment to Sephora's mission and values. Cultivate a growth mindset, embracing challenges and seeking opportunities for learning and development. Inspire, uplift, and celebrate team members and colleagues, fostering a positive and inclusive work environment.

• Interpret and clearly communicate strategic direction to team members, ensuring alignment and effective execution of key initiatives.
• Develop and coach the entire team to ensure category goals are met.

Site & E-Mail Merchandising:

• Drive marketing strategies via the website and email for key new product launches and focuses, and company product initiatives.
• Collaborate with Online Marketing to establish strategic priorities for email campaigns and homepage content, maximizing impact and engagement.
• Ensure products are merchandised strategically throughout the site, APP, Desktop & Mobile. Leverage site analytics to optimize sales and conversion.
• Determine any opportunities related to app exclusives to drive growth and engagement within this channel. Partner with marketing to drive the creation of compelling site content  that will increase traffic, conversion, and sales.
• Ensure there is partnership with the Product Production team to optimize site maintenance and functionality, delivering seamless user experience.

 

WHAT YOU’LL BRING:

• Minimum 5 years of digital experience, including a management level in a top-tier, specialty retail or department store environment.
• Demonstrated expertise in e-commerce (e-retail and/or direct-to-consumer) is mandatory.
• Strong business acumen with a proven track record of driving profitable growth in a competitive environment.
• A mature, strong leader, committed to winning long-term success through an understanding of the market, a consistent focus on the customer, and a commitment to training and the in-store experience.
• Proven track record in managing, building, and nurturing multiple brands, as well as a true passion for the respective product category.
• Possesses exceptional strategic acumen, with the ability to develop long-range plans that drive business results while remaining agile and responsive to changing market dynamics, even with incomplete information. A results-oriented leader who takes ownership, effectively leverages resources, and maintains team alignment through clear communication and a focused approach. Demonstrates a proven ability to build strong, collaborative relationships across organizational boundaries, leveraging both formal and informal networks to achieve results.
• Exhibits strong decision-making, analytical, and creative problem-solving skills, with a deep understanding of critical success factors within the merchandising function. A proven leader who inspires, motivates, and develops high-performing teams through coaching, mentorship, and challenging assignments. Empowers team members, fosters a collaborative environment, and cultivates a culture of continuous improvement. Demonstrates the ability to work effectively  both independently and as part of a team.
• A proactive change agent, who can effectively drive change and influence direct reports and other key stakeholders inside and outside the organization. Internally, builds consensus, fosters a positive and collaborative work environment, and creates a shared vision that inspires commitment and drives positive morale across teams.A confident, professional, and flexible leader who is open to ideas coming from all areas and levels of the organization, but also confident and decisive, with the courage of own convictions and the ability to constructively challenge when necessary.

#FSCHIRING

WHY YOU'LL LOVE WORKING HERE:

• You’ll be part of a unique culture and family of passionate and inspiring individuals.
• You’ll work alongside the best talent in the industry – people you’ll be proud to work with.
• You’ll have access to the global community of luxury group LVMH (Louis Vuitton Moët Hennessy) for endless career opportunities.
• You'll have the opportunity to support causes through our Gift of Giving Program (matched donations through Benevity), donations of funds for volunteer time and offering and much more.
• Benefits you can mix and match, depending on your needs.
• Employee Assistance Program services for those times you need extra support.
• Access to our Well-Being@Sephora program to support your mental, financial, physical, and social well-being
• Holidays, time off, Summer Friday hours and flexibility to support work-life balance.
• And of course, there’s our incredible swag – free product gifts throughout the year and tons of discounts with our brand partners.

 

Sephora Canada strongly believes in equal opportunity when it comes to employment and advancement. Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can belong, grow, and build a beautiful career. This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and/or any other diversity dimensions. Requests for accommodation due to a disability (visible or otherwise), other protected characteristics or other reasonable circumstances can be made at any stage of the recruitment process and during employment by contacting our People team.