SUMMARY

Responsible for the branding of company public image, development of marketing for products, and promotional material across a variety of media.

ACCOUNTABILITIES

• Conceptualizes and creates visual designs that inspire the style and aesthetic for websites, product marketing, videos and/or digital media content
• Coordinates with art, design and development teams to scope projects and devise ideas
• Presents preliminary concepts, sketches, thumbnails, story boards etc. to stakeholders during the pre-production phase
• May develop multiple design and messaging iterations for several assets per project
• Crafts creative vision and mood through use of concept, messaging, color, lighting, and composition
• Provides creative leadership on issues relevant to concept, messaging and graphic design
• Creates and maintains graphics-specific templates, instructions, documentation, and best practices
• Maintains third party vendor relationships