Posted 2w ago

Air Service & Marketing Manager

@ Fort Wayne-Allen County Airport Authority
Fort Wayne, Indiana, United States
$85k-$119k/yrOnsiteFull Time
Responsibilities:Market research, Develops strategies, Liaises stakeholders
Requirements Summary:Bachelor’s degree in Marketing, Business Administration, Aviation Management or related field; 3-5 years in air service development, marketing or communications.
Technical Tools Mentioned:Microsoft 365, Adobe Creative Suite, Canva
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Job Description

Description

Formal application reviews will start June 25th!

 

Duties and Responsibilities

  • Conducts market research and analysis to identify air service opportunities, including evaluating target markets, monitoring air service schedules, benchmarking peer airports, and analyzing data from airlines, passengers, and industry sources to assess demand and forecast traffic and operational trends.
  • Develops and implements air service development strategies, including marketing plans and incentive programs, to support the retention and expansion of passenger service; promotes airport and route opportunities to domestic and international carriers.
  • Works collaboratively with the Leadership Team and independently to execute the organization’s strategic plan.
  • Serves as primary liaison between the airport, airlines, business leaders, and community stakeholders to identify needs, evaluate opportunities, and advance air service initiatives; represents and advocates for the airport with local, state, and federal partners.
  • Leads community outreach and engagement efforts, including building relationships with regional organizations, chambers of commerce, and business groups; identifies speaking opportunities and develops and delivers presentations to support air service development and public awareness.
  • Maintains strong partnerships with economic development organizations and stakeholders; educates the community on the economic impact and value of air service to the region.
  • Collaborates with aviation consultants to develop data-driven business cases and presentations in support of new and expanded passenger air service.
  • Oversees the development and execution of comprehensive marketing and communications strategies, including branding, advertising, and promotional initiatives, while producing and guiding creative content and marketing materials to support air service and organizational goals.
  • Manages day-to-day marketing and communications functions, including media relations, press releases, special events, speaking engagements, and the airport authority’s advertising and promotional programs.
  • Serves as the organization’s media and public information contact in the absence of the CEO.
  • Establishes and maintains effective working relationships with key stakeholders, including airline executives, trade organizations, and community partners.
  • Prepares and administers the budget for the Air Service and Marketing Department.
  • Performs other duties as assigned.

 

Knowledge and Abilities

  • Knowledge of the principles and practices of market research, trade analysis and air service development.
  • Knowledge of and ability to effectively use software providing statistical data to and analyze and interpret various air transportation datasets as well as work well with aviation industry metrics, numbers and trends.
  • Knowledge of marketing principles, brand development, and communications strategies.
  • Ability to develop and execute strategic plans and initiatives.
  • Strong public speaking and presentation skills, including delivery to executive and external stakeholders.
  • Ability to manage multiple projects and priorities in a fast-paced environment while meeting deadlines.
  • Ability to prepare clear, concise written reports, presentations, and correspondence based on data analysis while effectively building relationships and communicating professionally, both verbally and in writing.
  • Ability to plan and schedule work activities to ensure that priorities are maintained and projects are completed accurately and on time.
  • Ability to establish and maintain effective working relationships, both inside and outside the organization and to communicate clearly and effectively, both orally and in writing.
  • Ability to work in a team environment, solve problems and deliver excellent customer service.

Requirements

 

Experience and Education Requirements

Bachelor’s degree in Marketing, Business Administration, Aviation Management, or a related field, or an equivalent combination of education and experience; approximately 3-5 years of experience in air service development, airline/airport business analysis, marketing, or communications.

 

Technology & Systems Proficiency Requirements

  • The position requires advanced knowledge with Microsoft 365 applications, including Outlook, Teams, SharePoint, Excel, and Word.
  • Experience using graphic design and digital content creation software Adobe Creative Suite and/or Canva.
Special Requirements
  • Pass a pre-hire drug screen and random alcohol and drug testing
  • Pass federal fingerprint based criminal history background check
  • Possess a valid driver's license
  • Ability to travel

Summary

Leads in the planning, development and implementation of air service development and marketing strategies to support the retention, expansion and acquisition of air service for Fort Wayne International Airport. Oversees marketing, communications and community engagement efforts to strengthen the airport’s market position and regional economic impact.

 

FWACAA provides health insurance, dental, vision, 401(a)/457(b), and pension.