Posted 3mo ago

Automotive Sales & Service Digital Support Specialist

@ Shelor Motor Mile
Christiansburg, Virginia, United States
OnsiteFull Time
Responsibilities:Maintain content, Schedule posts, Manage profiles
Requirements Summary:Experience with website management, social media, CRM/DMS, and digital marketing; strong communication and organizational skills.
Technical Tools Mentioned:CMS, CRM, DMS, SEO, Google Business Profile, Social media tools
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Job Description

Shelor Motor Mile is seeking a detail-oriented and tech-savvy Automotive Sales & Service Digital Support Specialist to manage and enhance our dealership’s digital presence. This role bridges marketing, customer engagement, and operational support, helping drive sales and service growth through effective online platforms and data-driven campaigns.



Key Responsibilities:




  • Maintain and update dealership website content, ensuring accuracy, functionality, and SEO optimization

  • Create and schedule engaging social media posts across platforms to promote inventory, service specials, and events

  • Manage and optimize Google Business Profile (Google My Business), including updates, reviews, photos, and posts

  • Develop and execute marketing and business development campaigns using CRM and DMS systems

  • Support sales and service teams with digital tools, lead management, and customer communication strategies

  • Monitor campaign performance and provide insights for continuous improvement

  • Ensure brand consistency across all digital channels



Qualifications:




  • Experience with website management (CMS platforms preferred)

  • Familiarity with social media management tools and content creation

  • Working knowledge of CRM and DMS systems in an automotive or similar environment

  • Strong organizational skills and attention to detail

  • Basic understanding of digital marketing, SEO, and analytics

  • Excellent written and verbal communication skills



Preferred Skills:




  • Automotive industry experience

  • Graphic design or content creation abilities

  • Experience managing online reviews and reputation



What We Offer:




  • Competitive pay (based on experience)

  • Opportunities for growth and professional development

  • Comprehensive benefits package