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Chief Experience Officer
Department:
ADMINISTRATION/HR
Location:
Cedar Rapids, IA
The Chief Experience Officer (CXO) is responsible for shaping the full experience of CCCU � for both our members and our people. This role takes a broad, strategic view of how CCCU is perceived, engaged with, and valued: from the moment a prospective member first encounters our brand, through deepening long-term relationships, and extending inward to the daily lived experience of the employees who make it all possible.
The CXO leads marketing, brand, digital engagement, external communications, and community presence � leveraging data and technology to drive growth, deepen member loyalty, and differentiate CCCU in a competitive financial services landscape. Equally important, the CXO serves as a steward of CCCU's internal culture, partnering with the CEO and leadership team to ensure that our employee experience is intentional, values-aligned, and reflective of the brand promise we make to our members.
Key Duties
- Develop and own the CXO function's annual strategic plan, integrating member experience, brand, culture, and employee experience goals with CCCU's broader organizational objectives.
- Act as an organizational voice for the connection between employee culture and member experience � advocating for the people, practices, and investments that make both exceptional.
- Demonstrate enthusiastic support of CCCU's mission, ACTION values, and long-term strategic priorities through personal leadership and team direction.
- Perform all duties in accordance with CCCU bylaws, board policies, regulatory requirements, and established service standards.
- Champion the use of data, analytics, and marketing technology to optimize performance, personalize member experiences, and improve marketing efficiency.
- Leverage marketing automation platforms and CRM systems to drive targeted, measurable campaigns.
- Develop and maintain dashboards, performance reports, and executive-level communication on key experience and marketing metrics.
- Oversee CCCU's digital presence including social media platforms, review platforms, and digital advertising � using analytics to continuously optimize reach and engagement.
- Update all media and digital platforms with campaign collateral across all markets.
Experience
- 10+ years of progressive leadership experience in marketing, brand, member/customer experience, or organizational culture, with at least 3 years in a senior or executive-level role.
- Demonstrated success leading cross-functional teams and driving measurable outcomes through marketing strategy, experience design, and/or culture initiatives.
- Experience in financial services, credit unions, or a membership-based organization is a strong plus.
- Proven track record with data-driven marketing, marketing automation platforms, CRM systems, and digital analytics.
- Experience influencing organizational culture, employee engagement, or internal communications at a leadership level is highly valued.
Ready to take the next step?
We offer a competitive salary, generous time off, paid holidays and a benefits package with extensive coverage options, along with a supportive and positive work environment. Apply today and start your rewarding career with us!
Collins Community Credit Union is an EEO Employer. M/F/Veteran/Disability. We strongly encourage minorities, veterans, and individuals with disabilities to apply for career opportunities with the Credit Union. We are an E-Verify Employer. This position does not offer visa sponsorship now or in the future.
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