About the Department
Under general supervision, the Marketing and Social Media Coordinator position is responsible for promoting the Sports Management and Tourism Department through a master marketing plan that includes social media, website management, digital advertising, and email marketing.
Position Duties
- Develops and manages Search Engine Optimization (SEO) driven blogs, websites, landing pages, itineraries, and content for the Go Round Rock brand utilizing various computer graphic software and coordinating work with designers and videographers.
- Develops and manages content for the department’s social media accounts, including but not limited to Facebook, Instagram, and X (formerly Twitter). Determines effective strategies to engage target audiences, enhance brand presence, and respond to inquiries in a timely manner.
- Utilizes analytics to track engagement, refine campaigns, expand digital reach, and develop reports for the department.
- Coordinates with influencers, including but not limited to business, industry, and social media, to develop partnerships that maximize reach and impact.
- Directs, coordinates, and produces marketing video content, including promotional videos and short-form reels.
- Develops and oversees digital advertising strategies, including paid social media campaigns, to increase visibility and engagement.
- Creates newsletters and email marketing campaigns for visitors, stakeholders, and department staff.
Minimum Qualifications
- Bachelor’s Degree; additional education may be substituted for experience on a year-per-year basis.
- Three (3) years of relevant experience; additional experience may substitute for education on a year-per-year basis.
Other Qualifications
Possession of, or the ability to obtain, a valid Texas Driver's License.
Benefits
2026 CITY OF ROUND ROCK EMPLOYEE BENEFITS OVERVIEW
At the City of Round Rock, our employees drive our success. We believe serving the community starts with taking care of our employees. We’re committed to offering competitive and comprehensive benefits that not only protect your health and financial future but also help you thrive both professionally and personally.
Health & Medical Coverage
Robust Medical Plans: Comprehensive in-network coverage, 100% covered preventive care, and competitive deductibles and out-of-pocket maximums. The City invests in employee well-being by paying a significant share of premiums and providing subsidies for dependent coverage.
No-Cost, On-Site Primary Care Health Clinic: Free primary care visits at RockCare for employees and eligible dependents, ensuring convenient, quality care.
Dental and Vision Benefits
Dental Plan: Low copays and in-network savings for exams, cleanings, fillings, and major dental procedures.
Vision Plan: Affordable vision coverage with benefits for exams, eyewear, and contact lens services—ensuring you see clearly every day.
Leave Benefits
Paid Parental Leave: Bond with your newest family member through paid parental leave that supports work-life balance when it matters most.
Generous Vacation and Sick Leave Accruals: Accrue 120 hours of vacation leave and 96 hours of sick leave in year one!
Personal Leave: Full-time exempt employees enjoy 40 hours of personal leave a year.
12 Paid City Holidays: A holiday schedule designed for rest, recharge, and time with family and friends.
Life, Disability, and Supplemental Insurance
Life & AD&D Insurance: Basic life insurance provided at no cost with optional voluntary coverage available to ensure your family’s security.
Disability Coverage: Short- and Long-Term Disability plans protect your income in the event of illness or injury.
Supplemental Benefits: Accident, Critical Illness, and Hospital Gap insurance help cover unexpected costs, easing financial stress during tough times.
Flexible Spendings, Retirement & Savings
Flexible Spending Accounts (FSAs): Pre-tax options for health care and dependent care expenses that help you manage out-of-pocket costs.
2:1 Match on Texas Municipal Retirement System (TMRS) Retirement Pension: Secure your future with our TMRS retirement plan—your savings grow twice as fast! You contribute 7% of your pre-tax gross salary to an account that earns at least 5% interest every year. At retirement, the City matches your TMRS account 2:1 and also provides a supplement death benefit.
457(b) Deferred Compensation Plans: Boost your financial goals by deferring some of your pre-tax income and investing it for growth.
Tuition Assistance: Support for further education and career development.
Balancing Work and Life
Employee Assistance Program (EAP): Access free, confidential counseling services for personal or work-related challenges.
Legal & ID Theft Protection: Enjoy peace of mind with affordable legal assistance and identity theft protection for life’s unexpected challenges.
Pet Insurance: Keep your furry family members healthy with optional pet insurance that helps cover vet costs.
Wellness Benefits:
Free 24/7 gym access with showers, lockers, and modern equipment.
Free Round Rock Public Library card with access to LinkedIn Learning training.
Free Yoga and Strength/Conditioning classes.
Free or discounted memberships to local recreation centers and access to community resources.
Free pool passes (excluding RockNRiver).
Free access to training courses, online and in-person.
And so much more!
Visit our benefits website or look at our benefits guide to learn more!
Supplemental Questions
-
01Which of the following best describes your education?
- High School Diploma or GED
- Associate's Degree
- Bachelor's Degree
- Master's Degree or higher
02How many years of related experience do you have?
- None
- Less than one (1) year.
- At least one (1) year, but less than two (2) years.
- At least two (2) years, but less than three (3) years.
- Three (3) years or more.
03Do you possess a valid Driver's License?
- Yes
- No, but ABLE to obtain prior to employment.
- No, I am ineligible for a driver's license.
Required Question
Agency Information
- Employer
- City of Round Rock
- Address
-
231 E. Main Street
Suite 100
Round Rock, Texas, 78664
- Phone
- 512-218-6641
- Website
-
http://www.roundrocktexas.gov