As Director of Sales, you will oversee sales leadership for a diverse portfolio of resorts and hotels, setting the vision and driving performance across group, corporate, and sports segments. This role focuses on growing revenue through strategic planning, team development, and cross-brand collaboration to ensure consistent results across multiple properties. This position is on-site in the Myrtle Beach area.
Responsibilities
Director of Sales responsibilities include, but are not limited to:
Hire, train, and lead a high-performing sales team across multiple hotel properties, providing coaching, setting clear goals, and conducting performance reviews
Foster a culture centered on accountability, collaboration, and continuous improvement
Develop and implement a city-wide sales strategy aligned with brand standards, revenue goals, and evolving market trends
Identify and pursue high-potential market opportunities, strategically allocating team resources across the portfolio
Ensure consistent execution of sales processes and CRM usage across all locations, with accurate documentation of client communications and activities
Drive group, corporate, and local negotiated business to meet room night and revenue targets through strategic pricing, segmentation, and mix optimization in partnership with revenue management
Analyze sales data, booking trends, and pacing reports to proactively adjust tactics and improve performance
Cultivate and maintain strong relationships with top clients, local CVBs, and key industry partners
Represent the hotel collection at tradeshows, client events, and networking functions to increase visibility and opportunity
Serve as the primary escalation point for complex client needs, ensuring resolution and service excellence
Collaborate with property General Managers to align sales efforts with operational capabilities and support city-wide initiatives, including cross-selling between hotels
Prepare and maintain sales forecasts, reporting dashboards, and departmental budgets, tracking ROI on key initiatives
Other duties as assigned
Qualifications
What are we looking for?
Bachelor’s degree in Hospitality, Business, or related field
Minimum 7 years of progressive hotel sales experience, with at least 3 years in a leadership role
Proven success leading multi-property sales efforts and managing diverse sales teams
Strong grasp of revenue management principles, sales technologies, and industry best practices
Excellent leadership, communication, and interpersonal abilities
Ability to travel locally between hotel sites and industry events as needed
Experience across multiple hotel segments such as full-service, select-service, or extended stay (preferred)
Familiarity with sales tools such as Delphi, Cvent, Lanyon, Salesforce, or equivalent platforms (preferred)
Established relationships with key accounts in the local market (preferred)
- Passion for providing exceptional service to guests and team members
Responsibility, reliability, and honesty
Teamwork and collaboration
Must be able to communicate clearly and professionally with guests, coworkers and supervisors
What can you look forward to?
All team members enjoy WEEKLY PAY!
Qualifying team members may enjoy the following benefits:
Medical and Dental insurance
Supplemental insurance plans (ex. Vision, Life, etc…)
Paid Time Off
401(k) retirement plan with company match
Bereavement Leave
Jury Duty Pay
Employee Assistance Program
David L. Brittain Scholarship Program
Tuition Reimbursement
Resort Accommodations Discount
And more!
Who are we?
Brittain Resorts & Hotels has been setting the standard for legendary guest satisfaction, property management, and marketing since its roots began in 1943 at the historic Chesterfield Inn in Myrtle Beach, S.C. From the beginning, the Brittain family worked as a team, doing everything from making beds to washing dishes on a busy weekend, creating an environment where integrity and trust are paramount even today. With decades of experience in the hospitality industry, we have fostered a set of core values that guide associate development on a personal and professional level.
Today, Brittain Resorts & Hotels manages a portfolio of over 4,000 rooms across 30+ hotels and resorts, along with 45+ restaurants and bars throughout the United States.
We believe that great service starts with great people. Our dedicated team of talented individuals continuously pushes the boundaries to provide exceptional guest experiences. At BRH, we recognize that our associates are our greatest asset, and we are committed to their success. Whether you’re looking to launch your career or take the next step, we offer rewarding opportunities for growth and advancement in the hospitality and tourism industry.
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Due to the cyclical nature of the hospitality business, team members may be required to work varying schedules to reflect the business needs of the resort, including weekends and holidays.
We are an Equal Opportunity Employer of all qualified individuals, including minorities, women, veterans & individuals with disabilities. We participate in E-Verify.