Job description

We’re the world’s largest independent global B2B marketing agency, where curious minds create the future. This is where you’ll find thought-provoking, ego-quashing, mistake-learning, all-including, convention-breaking, and always-growing marketers with a passion for what they do.

Our recent accolades include being B2 ANA’s Large Agency of the Year, a Top 10 B2B Marcomms Agency, and a win at LinkedIn’s Marketing Partner Awards for Inspiring Excellence.

We’re curious—about change, about that next opportunity, and about you. And we’re building a place for people with the creativity and camaraderie to enjoy life at Transmission and help write our future.

Job requirements

We are looking for a confident, commercially minded, and future-focused GTM Operations & AI Enablement leader to join our award-winning agency and report directly into the Managing Director, APJ.
This is a critical leadership role responsible for operational excellence, integrated activation strategy, AI enablement, and the evolution of our sales and marketing activation ecosystem across the region.
The role sits at the intersection of:

• Operations
• Media and marketing activation
• Sales enablement
• AI transformation
• Data and intelligence
• Commercial effectiveness

You will lead the operational infrastructure that powers integrated go-to-market activation across APJ, ensuring our media, marketing, sales and client marketing teams operate in a connected, intelligent and scalable way.
This is not a traditional operations role.

We are looking for someone who understands that the future of activation is:

• AI-powered, insight-led, operationally integrated and commercially accountable.

The ideal candidate will bring deep operational leadership experience together with strong understanding of:

• AI-powered workflows and intelligence layers
• Sales and marketing operations
• CRM and sales enablement platforms
• Integrated campaign activation
• Automation and process optimisation
• Resource and commercial management
• Data privacy and operational governance

Job responsibilities

What You’ll Do
Operational Leadership & Delivery

• Effectively and proactively manage change in an evolving business and implement new process and technology to drive efficiency
• Lead delivery operations across all services; overseeing resource management, delivery quality and operational success metrics
• Drive operational refinement and expansion of the APJ and Global Centre of Excellence model
• Develop improved ways of working, scalable delivery frameworks and new operational service offerings
• Lead agency project management operations across APJ
• Driver efficiency, utilisation and profitability across all regional operations
• Lead operational forecasting and reporting across revenue, staffing, utilisation, work in progress and profitability metrics
• Ensure timely and accurate operational reporting and business visibility
• Maximise profitability through pricing optimisation, operational efficiency and process improvement
• Maintain accountability for APJ pricing matrices ensuring competitiveness and profitability
• Sign off project scopes above agreed commercial thresholds
• Lead weekly burn and profitability reviews with client leadership teams
• Ensure accurate and timely completion of timesheets and operational systems across the business
• Responsible for studio operations efficiency and leadership of studio/project operations functions
• Work closely aligned with global operations leadership across the US and UK to  drive consistency and operational excellence

Integrated Activation & Revenue Operations

• Lead the  operational integration of media, marketing, sales and customer activation strategies across APJ
• Develop  connected go-to-market operational frameworks that align sales and  marketing execution
• Build  scalable activation processes that improve campaign effectiveness,  pipeline acceleration and customer engagement 
• Drive operational alignment between:
  • media activation
  • ABM
  • demand generation
  • sales enablement
  • customer marketing
  • pipeline reporting
• Partner  closely with client services, media, strategy and sales teams to improve  activation effectiveness and commercial outcomes
• Lead  operational best practices across integrated account-based marketing and  surround activation programmes
• Help  evolve Transmission’s activation model into a more intelligence-led and  AI-enabled GTM framework

AI Transformation & Intelligence Enablement

• Lead APJ  operational transformation through an AI-first approach
• Identify  and implement AI opportunities across operations, activation, reporting,  workflow management and intelligence generation
• Build  AI-enabled operational systems that improve efficiency, scalability and  decision-making
• Drive the  use of AI not only for automation, but as an intelligence layer for  activation, customer engagement and campaign optimisation
• Explore  and implement AI capabilities across:
  • workflow automation
  • operational forecasting
  • content intelligence
  • campaign orchestration
  • account intelligence
  • sales enablement
  • reporting and insights
  • predictive activation
• Champion  AI adoption and operational innovation across regional teams and clients
• Work  closely with global and regional leadership to future-proof operational  and activation capabilities

Sales & Marketing Operations Technology

• Own and  optimise the regional sales and marketing operations ecosystem
• Drive  operational best practice across CRM, sales enablement and marketing  activation platforms
• Lead  platform integration and operational workflows across tools including:
  • Salesforce CRM
  • Outreach
  • Folloze
  • HubSpot
  • Demandbase
  • Marketo
  • LinkedIn
  • Media and analytics platforms
• Partner  with revenue, marketing and activation teams to improve:
  • lead management
  • pipeline visibility
  • account engagement
  • attribution
  • reporting
  • campaign orchestration
• Ensure  operational alignment between sales, marketing and media activation  systems
• Improve  operational use of intent data, account intelligence and activation  reporting frameworks

Governance, Security & Infrastructure

• Responsible  for the management and development of operational technology, hardware and  business infrastructure
• Lead  operational governance and information security processes
• Maintain  certification and compliance processes including ISO27001 / ISO27701
• Ensure  operational compliance with global privacy standards including GDPR, CCPA  and regional privacy regulations
• Lead the  design and maintenance of data privacy and protection protocols
• Ensure  operational integrity, scalability and security across all regional  systems and workflows

What We’re Looking For

• Proven  operational leadership experience within a marketing, media, digital or  integrated agency environment
• Strong  understanding of integrated marketing, media and sales activation models
• Deep  experience with sales and marketing operations platforms, particularly  Salesforce CRM, Outreach and Folloze
• Experience  leading operational transformation and process optimisation
• Strong  commercial acumen with understanding of agency profitability and  utilisation models
• Demonstrated  interest and capability in AI transformation and operational innovation
• Experience  implementing AI, automation or intelligence-led workflows highly desirable
• Strong  stakeholder management and regional leadership capability
• Experience  working across complex APJ regional environments preferred
• Highly  collaborative with strong communication and leadership skills
• Comfortable  operating in fast-paced, evolving and entrepreneurial environments

Why This Role Matters
This role will play a critical part in shaping the future operational and activation model for APJ.
The Activation Operations & AI Director will help define how Transmission:

• Integrates  sales and marketing activation
• Operationalises  AI
• Scales  regional delivery
• Improves  efficiency and profitability
• Builds  future-ready activation capabilities
• Delivers  smarter, more connected customer engagement across APJ

This is a rare opportunity to help architect the next generation of integrated activation operations for one of the region’s most progressive B2B agencies.

Job benefits

Benefits & Perks

• 20 days  annual leave, which increases by 1 day for every year with us (up to 25  days)
• Medical insurance coverage
• Agile  working arrangement
• Birthday  celebration and day off
• Medical and  vaccine/booster leave
• Dedicated  learning and development program for every member of staff
• Company  Culture Committee covering wellness, D&I, CSR and social – lots of  initiatives.
• Team events  (get together and enjoy with the team) and stuff to get involved with!
• Working with  a young, vibrant team in a globally renowned co-working environment

 

We’re smart.
And have a constant urge to learn more. We encourage questions and innovative mindsets. At the same time, we value empathy and collaboration over ego. The most rewarding outcomes are achieved together.
We’re fearless.
We celebrate the diversity of thought and experiences. We push boundaries. We’re not afraid of failure. We welcome it because learning from mistakes is how we grow as people and as a company.
We’re transparent.
We earn trust by showing respect and being honest. We value the breadth and depth of each person and their story. We form a happier, healthier, more confident team because we’re open with each other and have unique ways of thinking.

This is how we drive your now and define your next. Come join us.

Transmission is an Equal Opportunities Employer. We are committed to fostering an inclusive workplace and your race, gender, sexual orientation, age, or disability have no influence on our hiring decision.