Posted 1mo ago

General Sales Manager

@ Nexstar Media Group
Youngstown, Ohio, United States
OnsiteFull Time
Responsibilities:lead team, drive revenue, manage budgets
Requirements Summary:Bachelor's in Marketing/Advertising or related field; 5+ years media sales; strong leadership; English fluency; valid driver’s license.
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Job Description

The General Sales Manager oversees all aspects of the Sales Department, including staff management, advertising inventory throughout all channels, revenue goal setting and achievement, and budgeting. 

  • Provides leadership for the broadcast/web sales teams
  • Makes decisions regarding hiring, evaluation, promotion and termination of employees
  • Develops and executes sales strategies which result in exceeding revenue targets in local, national, eMedia and new product revenue
  • Drives new business development
  • Manages inventory and revenue forecasting
  • Manages recruitment and development of talented sales professionals
  • Prepares budgets and approves budget expenditures
  • Resolves customer complaints regarding sales and service
  • Plans and directs staffing, training, and performance evaluations to develop and control sales and service programs
  • Determines inventory, pricing and discount rates
  • Creates and reviews operational records and reports to project sales and determine profitability
  • Directs the Accounts Receivable efforts of the Sales Department
  • Performs other duties as assigned

 Requirements & Skills:

  • Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience
  • Fluency in English
  • Excellent communication skills, both oral and written
  • Minimum five years’ experience in media sales
  • Valid driver’s license with an acceptable driving record
  • Experience guiding, directing and motivating subordinates, including setting performance standards and monitoring performance
  • Experience establishing long-range objectives and specifying the strategies and actions to achieve them
  • Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills
  • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment