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Posted 8h ago

Influencer Marketing Manager - UK (Freelance)

@ Movers+Shakers
New York or London
RemoteContract
Responsibilities:sourcing creators, managing contracts, coordinating creators
Requirements Summary:5+ years in creator/influencer marketing, experience managing creator partnerships, strong organization and project management, clear written/verbal communication, familiarity with short-form video and TikTok, ability to manage multiple campaigns.
Technical Tools Mentioned:IMAI, TikTok
Job Description

We’re looking for a Freelance Influencer Marketing Manager to identify, recruit, and coordinate talent for our social-first campaign work (organic, paid, and always on). This is a remote Freelance opportunity that may vary in weekly hours on one or more client accounts.

RESPONSIBILITIES:

Creator Sourcing & Talent Management

  • End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables
  • Build and cultivate relationships with creators, influencers, managers, and agents
  • Source UGC and creator talent using platforms like IMAI and your professional network
  • Maintain a vetted, organized creator roster across paid organic social needs
  • Match creators to briefs based on brand, tone, platform, and content requirements
  • Build positive, professional relationships with creators to support long-term collaboration
  • Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs

Creator Communication & Coordination

  • Manage all creator communication end-to-end, including:
    • Outreach and onboarding
    • Brief delivery and clarification
    • Deadlines and deliverable expectations
    • Follow-ups and reminders
  • Ensure creators clearly understand briefs, content requirements, and brand guidelines
  • Proactively flag risks, delays, or misalignment to internal teams
  • Coordinate product samples as needed

Deliverables, Deadlines & Quality Control

  • Responsive to the unpredictable 24/7 nature of social media campaign execution
  • Set and manage creator deliverables, timelines, and submission requirements
  • Ensure accurate tracking of creator activity, deliverables, and performance data.
  • Monitor content to ensure assets are:
    • Complete
    • High-quality
    • On-brief
    • Delivered on time
  • Coordinate reshoots, corrections, missing lines, or pronunciation fixes as needed
  • Ensure creators submit footage in the correct formats and specs for paid and organic use

Contracts, Invoicing & Asset Tracking

  • Coordinate creator contracts, usage terms, and approvals
  • Ensure invoicing details are clear, accurate, and submitted on time
  • Track asset delivery status and usage rights across paid and organic channels
  • Partner with internal teams to ensure assets are stored, labeled, and accessible

Cross-Functional Collaboration

  • Collaborate and work cross-functionally with Creative, Strategy, Production and Business Partnership teams to ensure influencer initiatives are aligned with wider campaign and client goals. 
  • Ensure creator outputs align with strategic intent, brand voice, and platform needs

Trends & Culture

  • Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok and FTC compliance requirements
  • Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations
  • Contribute to team brainstorms and creative campaign ideation

Required Skills & Qualifications

  • Experience managing influencer & creator partnerships of all following sizes
  • Strong organizational and project management skills
  • Clear, confident written communication
  • Familiarity with short-form video content (TikTok, Reels, Shorts)
  • Ability to manage multiple creators and deadlines simultaneously

QUALIFICATIONS

  • 5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns
  • Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators)
  • Strong organizational skills with attention to detail and follow-through
  • Ability to manage multiple timelines, campaigns, and creator relationships simultaneously
  • Resourceful, proactive self-starter comfortable taking initiative in fast-paced environments
  • Clear written and verbal communication skills, particularly in creator-facing contexts
  • Ability to collaborate effectively across teams and support senior leaders
  • Deep passion for TikTok; experience with TikTok influencers a big plus but not required
  • Passion for delighting clients and going above & beyond 
  • Keen eye for detail with the foresight to think about the bigger picture
  • Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry
  • Spreads joy!