National Sales Manager – New Business Service Sales, U.S. 

Tektronix (a Ralliant co.)

At Tektronix, our Service Solutions organization helps customers keep critical technology operating through calibration, onsite support, asset management, and lifecycle service solutions. We support customers across high-tech, aerospace and defense, manufacturing, semiconductor, automotive, medical, government, and other complex technical markets.

We are seeking a high-impact, hands-on National Sales Manager – New Business Service Solutions to lead, build, and scale a U.S. sales team focused on accelerating new service revenue. This leader will be responsible for driving new customer acquisition, whitespace development, dormant account reactivation, competitive displacement, and expansion revenue within existing accounts.

This role is designed for a true player-coach leader – someone who can create pipeline in a low-lead environment, identify incremental service opportunities, develop new buying centers within existing customers, and coach a team through disciplined funnel management and customer engagement.

This position will work closely with the Retention Sales organization to ensure clear ownership boundaries, coordinated customer engagement, and consistent customer experience across growth, expansion, renewal, and retention motions.

Responsibilities/ What You’ll Do:

Drive New Business Revenue & Strategy

• Develop and execute national sales strategies to exceed team revenue targets and funnel growth expectations
• Own new business revenue targets, funnel creation, opportunity development, and conversion metrics.
• Build pipeline through structured outbound prospecting, targeted account planning, dormant account reactivation, competitive displacement, and whitespace development.
• Translate customer needs, market dynamics, competitive gaps, and Tektronix service capabilities into actionable growth plans
• Partner with account teams, service operations, customer success, and retention leadership to ensure growth opportunities are clearly defined and aligned with customer needs.

Lead as a Player-Coach (Critical)

• Act as a working manager, owning both: 
  • Personal quota
  • Full team performance and quotas
• Lead from the front through direct prospecting, customer meetings, funnel creation, and complex deal support
• Model strong opportunity-creation behaviors, including disciplined outreach, qualification, discovery, value propositioning, and follow-through
• Balance individual contribution and with team leadership during the build and scale phase
• Coach sellers on how to create pipeline in a low-lead environment
• Help the team identify expansion opportunities within existing accounts while maintaining alignment with retention-led customer relationships

Build & Develop a High-Performance Team

• Recruit, develop, and retain top-tier service sales talent
• Establish clear S.M.A.R.T. expectations around activity, pipeline creation, funnel health, conversion, and revenue performance
• Coach the team on: 
  • Strategic prospecting
  • Pipeline management
  • Customer engagement strategies
• Create a culture of accountability, urgency, customer focus, and continuous improvement

Establish Sales Process & Funnel Discipline

• Implement and scale structured prospecting, qualification, and pipeline management processes across the team
• Drive adoption of Ralliant Business System (RBS) tools, daily management, and problem-solving practices
• Build repeatable, scalable sales motions despite limited lead generation resources
• Ensure accurate CRM hygiene, funnel reviews, stage progression, next-step discipline, and forecast reliability.
• Partner with commercial operations and leadership to improve visibility into growth activity, funnel health, conversion, and expansion revenue.

Operate with Agility & Adaptability

• Thrive in an environment where priorities and expectations evolve rapidly
• Quickly pivot leadership and management style based on: 
  • Business needs
  • Team maturity
  • Market dynamics

Customer & Escalation Leadership

• Build and maintain executive-level relationships with strategic customers and partners
• Act as a point of escalation for: 
  • Customer issues
  • Service challenges
  • Complex deal support
• Partner cross-functionally with Operations and Service teams to ensure customer satisfaction and retention

Own Execution in a Build Phase Environment

• Start with no established book of business—drive growth through new customer acquisition
• Be comfortable stepping into administrative and tactical work early to accelerate execution
• Partner with leadership to gradually offload operational tasks as the team scales

Qualification/ What You Bring:

• Proven success leading national or multi-region sales teams
• Track record of consistently exceeding revenue targets and driving above-market growth
• Experience owning team quotas and driving collective performance
• Demonstrated ability to: 
  • Carry an individual quota
  • Lead and develop a team simultaneously
• Comfortable operating in a lean environment where leaders “do the work” alongside the team
• Highly organized and process-driven in: 
  • Prospecting
  • Pipeline development
  • Funnel management
• Experience building and scaling prospecting strategies in low-lead environments
• Ability to teach and replicate your process across a team
• Experience thriving in: 
  • Fast-changing environments
  • Evolving expectations
• Proven ability to pivot leadership style and execution strategy quickly
• Strong ability to: 
  • Build executive-level customer relationships
  • Navigate complex service sales cycles
• Comfort leading customer escalations and resolution processes
• Ability to understand and articulate: 
  • Industry trends
  • Service-based value propositions
• Experience in: 
  • High-tech, industrial services, or technical solution sales environments

#LI-TD1

#LI-RB

Ralliant Corporation Overview

Ralliant, originally part of Fortive, now stands as a bold, independent public company driving innovation at the forefront of precision technology. With a global footprint and a legacy of excellence, we empower engineers to bring next-generation breakthroughs to life — faster, smarter, and more reliably. Our high-performance instruments, sensors, and subsystems fuel mission-critical advancements across industries, enabling real-world impact where it matters most. At Ralliant we're building the future, together with those driven to push boundaries, solve complex problems, and leave a lasting mark on the world.

About Tektronix

Tektronix, a wholly owned subsidiary of Ralliant Corporation, is a place where people are challenged to explore the boundaries of what’s possible, bringing the digital future one step closer every day. Through precision-engineered measurement solutions, we work with our customers to eliminate the barriers between inspiration and realization of world-changing technologies. We believe that cultivating a deeper sense of loyalty and belonging is key to how we attract and retain our best people. This reality inspires our Inclusion & Diversity vision, We Are More Together, and guides our approach as we all work toward creating great places where our teams work and thrive. Realize your true potential at Tektronix – join us in revolutionizing a better tomorrow!

We Are an Equal Opportunity Employer. Ralliant Corporation and all Ralliant Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Ralliant and all Ralliant Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at [email protected].

Pay Range
The salary range for this position (in local currency) is 103500.00-191900.00