SUMMARY
The Strategic Partnerships Manager for Discover The Palm Beaches (DTPB) is responsible for driving revenue growth and long-term partner value through the development and execution of strategic, integrated partnership solutions. This role serves as a consultative sales leader, aligning partner business objectives with DTPB’s full portfolio of assets across Marketing, Sales, Digital Technology, and Destination Stewardship. This position serves as a centralized, strategic point of contact for partners, responsible for packaging and monetizing cross-departmental initiatives into cohesive, revenue-generating partnership opportunities. The Strategic Partnerships Manager will identify opportunities, design customized partnership strategies, and collaborate cross-functionally to deliver impactful programs that meet partner needs and organizational goals.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Develop and execute strategic partnership plans that generate revenue and align with DTPB’s priorities and partner objectives.
- Identify partner needs and lead the development of customized, multi-channel solutions leveraging DTPB’s full portfolio of assets, including marketing, events, tradeshows, content, digital technology, and destination stewardship initiatives.
- Build and manage a portfolio of partners and prospects with a focus on long-term growth, retention, and increased partner investment.
- Proactively source, evaluate, and secure new partnerships that align with market trends and destination priorities.
- Collaborate closely with internal teams across Sales, Marketing, Destination Technology, and Destination Stewardship to develop integrated offerings and ensure successful execution.
- Translate partner goals into strategic recommendations and customized proposals that deliver measurable value and ROI.
- Manage renewal processes with a focus on retention, upselling, and expanding partner engagement.
- Leverage CRM systems, performance metrics, and market insights to guide strategy, track success, and optimize partnership outcomes.
- Serve as an ambassador for DTPB at industry events, networking opportunities, and community engagements to strengthen relationships and grow the pipeline.
- Gather partner feedback and industry intelligence to recommend enhancements to partnership programs, tiers, and offerings.
- County travel up to 50%.
- Performs other related duties as necessary or assigned.