Jackson Hole Mountain Resort
JOB POSTING
Position Title: Digital Marketing Coordinator
Department: Marketing
Classification: Year-Round, Full-Time
General Description
The Digital Marketing Coordinator supports the execution and ongoing optimization of Jackson Hole Mountain Resort’s digital ecosystem—ensuring accurate, timely, and high-performing content across all web, eCommerce, and digital platforms. This role is responsible for maintaining and enhancing the user experience across JHMR’s digital touchpoints, including website content, online store functionality, mobile platforms, and in-resort digital signage.
Job Duties
- Update website content across all JHMR domains, including profit centers, to ensure accuracy, optimal information flow, and user experience.
- Assist Digital Marketing Manager in evaluating the brand site by analyzing user feedback and recommending improvements to editorial policy and site design.
- Assist in web design and development processes.
- Monitor, update, and evaluate the online store, including optimizing user flow through testing and feedback.
- Update JStore products, including imagery and descriptions.
- Coordinate with Digital Marketing Manager, and Business Systems team on best practices for product setup.
- Assist with paid advertising campaigns across Google Display, YouTube, Reddit, Roku, LinkedIn, and Spotify.
- Manage jacksonhole.com advertising units.
- Support the JHMR blog through writing, editing, layout, and content updates.
- Maintain in-resort digital signage with timely and accurate messaging.
- Collaborate with Creative Director to source digital creative assets.
- Work with developers to enhance website user experience.
- Manage content and feeds for the JH Insider app and other mobile platforms.
- Write, edit, and proofread web content following Seach Engine Optimization (SEO) best practices.
- Conduct regular SEO updates and optimizations.
- Monitor webcam performance.
- Assist Sales, Events, and Partnerships teams with groups-, events-, and partnerships-related requests.
Are you the right fit? Below are some traits an exemplary candidate possesses:
- Strong attention to detail and organizational skills.
- Ability to work in a fast-paced environment.
- Cross-functional collaboration abilities.
- Strong oral and written communication skills.
- Proficiency in Microsoft Office Suite.
- Working knowledge of Adobe Creative Suite (Photoshop, Lightroom, Dreamweaver).
- Proficient HTML knowledge.
- Photography and skills, and attention to web design aesthetic.
- Project management skills.
- Ability to move about mountainous terrain on skis or a snowboard preferred.
- Bachelor’s degree or equivalent years of on-the-job experience required.
- Bachelor’s degree in Marketing, Communications, or Business preferred.
- 2 years of marketing experience preferred.
- Snow sports industry experience preferred.
Benefits & Perks
- Free winter ski pass and summer activities pass for the employee and their spouse and qualifying dependent children.
- Medical and Dental insurance
- 401(k) and company match
- Paid Time Off (PTO) and Sick Pay
- Spending and Flexible Savings Accounts (HSA/FSA)
- Free Life and AD&D insurance
- Free Life insurance for employee’s spouse and dependent children
- Discounts at JHMR Food & Beverage outlets
- Discounts at JHMR Retail/Rental/Repair locations
- Pro deals on gear and apparel through ExpertVoice, Outdoor Prolink, and JHMR partners
- Discounted Daycare and Kid’s Ranch
- Free START Buss pass and 100% reimbursement for START Bus Commuter pass to Teton Valley, ID and Star Valley, WY.
Note: This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications. Other duties, responsibilities and activities may change or be assigned at any time with or without notice.
AA/EEO STATEMENT
Jackson Hole Mountain Resort is an AA/EEO Employer committed to a drug free workplace.