YOUR MISSION
- Lead all marketing activities for the assigned area, translating regional strategies into impactful local activations across markets
- Own prioritization, capacity planning and resource allocation across all marketing activities to ensure focus on the highest‑impact projects
- Actively lead and execute key trade and activation marketing projects end‑to‑end, from briefing to delivery and performance review
- Serve as main contact for wholesale and retail partners, owning account marketing, POS storytelling and seasonal campaign execution
- Oversee social media, influencer marketing, PR and event activations, including localization, execution, performance tracking and post‑activation evaluation
- Lead, coach and develop the marketing team by establishing clear ways of working, accountability and individual development plans.
YOUR TALENT
- 5–7+ years of hands‑on marketing execution experience across channels (social media, influencer marketing, PR, events, or retail/account marketing), ideally within sports, lifestyle, or consumer brands
- Proven track record of translating regional strategies into local activations across multiple channels and markets
- People leadership experience in a fast‑paced marketing environment, including prioritization, workload balancing, and team development
- Strong operational and project management skills, with experience in capacity planning, budget awareness, and end‑to‑end project ownership
- Proven ability to lead complex trade and activation marketing projects hands‑on, coordinating internal stakeholders, agencies, and external partners
- Fluent in English and German, with strong verbal and written communication skills.