Job Description: Marketing Manager (Execution Lead)

Location: Mohali(On Site)
Work Schedule-Monday to Saturday (6:30 AM-3:30 PM)
Focus: US Market for residential solar (high-ticket B2C)

Role Overview-
We’re looking for a Marketing Manager who thrives in execution, coordination, and making things actually happen. This role sits directly under the Head of Marketing and acts as the central engine that translates strategy into high-quality, on-time delivery across teams.

Key Responsibilities-

1. Execution Ownership
Own end-to-end execution of marketing campaigns across channels
Translate strategic plans into actionable briefs, timelines, and deliverables
Ensure zero drop-offs between ideation and go-live

2. Team Coordination
Act as the single point of contact between design, content, performance, product, and external agencies
Align cross-functional teams to deliver against campaign goals
Run structured sprint planning and consistent follow-ups

3. Project & Timeline Management
Build and manage detailed project plans with clear milestones
Track progress, flag risks early, and eliminate bottlenecks
Ensure campaigns are delivered on time and at expected quality standards without exceptions

4. Lead Management & Funnel Coordination
Own the lead flow lifecycle from vendor handoff to inside sales conversion
Act as the bridge between Vendor Manager and Inside Sales to ensure zero lead leakage
Ensure proper lead allocation, tracking, and hygiene within CRM systems
Identify funnel drop-offs and proactively resolve them with relevant teams
Create structured weekly reports on lead performance and optimization areas

5. Quality Control
Maintain brand consistency across all assets and channels
Review deliverables before final approvals
Ensure all outputs align with strategy and defined standards

6. Data & Reporting
Track campaign and lead performance in collaboration with performance marketing and sales teams
Share execution-level insights and learnings with the Head of Marketing
Maintain dashboards for campaign tracking and funnel visibility

7. Process Implementation
Work closely with the Head of Marketing to implement systems, workflows, and SOPs
Build scalable processes for both campaign execution and lead management
Continuously improve operational efficiency across teams