Posted 3d ago

Manager, Store Marketing

@ Foot Locker
New York, New York, United States
$80k-$90k/yrOnsiteFull Time
Responsibilities:Lead marketing, Develop mall programs, Coordinate omnichannel
Requirements Summary:5–7 years of integrated/omnichannel retail marketing; proven programs driving foot traffic and engagement; store openings/remodels experience; data-driven and cross-functional skills; strong communicators.
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Job Description

Foot Locker is looking for a Manager, Store Marketing, to lead the strategy and execution of marketing programs that drive traffic, engagement, and impact across our Foot Locker and Kids Foot Locker stores. This role connects brand campaigns, product moments, mall partnerships, and in‑store experiences to create a cohesive omnichannel journey for our customers.

What You’ll Do

  • Lead marketing strategy for all store openings, remodels, relocations, and closures.
  • Develop mall and local marketing programs, including media placements, events, and activations.
  • Drive omnichannel connectivity between retail experiences and digital ecosystems (app, loyalty, media, social, influencer).
  • Partner with Visual Merchandising to ensure in‑store storytelling aligns with brand and seasonal priorities.
  • Collaborate with Loyalty, App, and Geo teams to activate in‑store offers, app‑based experiences, and community events.
  • Measure performance, optimize campaigns, and identify new opportunities to increase foot traffic and conversion.

Who You Are

  • 5–7 years of experience in integrated, retail, or omnichannel marketing.
  • Strong track record developing marketing programs that drive store traffic and customer engagement.
  • Experienced in store opening/closing strategies and mall‑based marketing.
  • Data‑driven, highly organized, and excellent at managing cross‑functional stakeholders.
  • Skilled communicator who thrives in fast‑paced, consumer‑focused environments.

At Foot Locker, we value innovation, authenticity, and integrity in all that we do.  To uphold the security and fairness of our hiring process, we ask that candidates refrain from using AI tools, including ChatGPT, during interviews and assessments.  To ensure a smooth and secure experience, please review the following guidelines:

  • Cameras must be on for all virtual interviews.
  • AI tools are strictly prohibited during interviews or assessments.

We appreciate your understanding and cooperation as we work together to create a transparent and equitable hiring experience.

The annual base salary range is $80,000 - $90,000/ year. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive short term incentives that align with individual and company performance. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below

Foot Locker Benefits:
 

  • Employee Discount
  • Paid Time Off
  • Medical | Dental | Vision Coverage
  • 401(k) | Roth 401(k)
  • Stock Purchase Plan
  • Life Insurance
  • Flexible Spending Account
  • Opportunities for Advancement
  • Tuition Reimbursement for Qualified Courses
  • Strong Company Culture
  • Employee Resource Groups