Company: Rosina Food Products
Location: Remote – Must reside in the Central U.S. Region (Midwest)
Salary: $175,000 – $200,000/yr + Bonus

Lead Sales Strategy for a Growing Foodservice Brand

Rosina Food Products is seeking an experienced Director – Foodservice Sales (Central Region) to lead regional growth across distributor, broker, and operator channels.

This senior leadership role will oversee sales strategy, broker relationships, and direct sales teams while collaborating cross-functionally with Marketing, Product Development, Finance, Operations, and Executive Leadership.

What You'll Do

Lead and manage direct and brokered sales teams across the Central Region
Develop and execute regional sales strategies and annual sales plans
Forecast sales targets by brand, product line, and market
Identify growth opportunities across key channels including:
- Distributor networks
- K-12
- Non-Commercial accounts
- Large Local Operators (LLOs)
Guide pricing strategy and support negotiations with customers and distribution partners
Collaborate with Marketing and Product Development on new product initiatives
Monitor industry trends and competitive activity
Represent Rosina at industry events and trade shows
Partner with HR on talent acquisition, development, and succession planning

Qualifications

Bachelor’s degree required; MBA preferred
10–15 years of senior sales experience in a foodservice products company
Minimum 5 years of leadership / people management experience
Experience managing broker networks and distributor partnerships
Frozen foods industry experience strongly preferred
Proven ability to drive regional sales growth and strategic initiatives

Compensation & Benefits

Base Salary: $175,000 – $200,000
Performance-based bonus opportunity
Executive leadership opportunity within a growing national brand
Remote leadership role with travel throughout the region

Apply today to join Rosina Food Products and help drive the next phase of growth in our Foodservice division.