JM Test Systems is seeking a Marketing Operations Specialist
to support marketing initiatives that drive brand awareness, lead generation,
and customer engagement. This role is responsible for coordinating marketing
events, managing social media, supporting marketing operations, and ensuring
brand consistency across all marketing materials.
The ideal candidate is highly organized, creative,
data-driven, and comfortable managing multiple projects in a fast-paced
environment.
Key Responsibilities
Event & Lead Generation Support
- Coordinate
and manage company participation in tradeshows and marketing events - Assist
with event planning, logistics, and vendor coordination - Track
event budgets, KPIs, and ROI - Support
pre-event, during-event, and post-event marketing activities - Assist
with lead capture and post-event lead nurturing campaigns - Provide
attendee support and event communication
Social Media & Digital Engagement
- Manage
company social media channels - Develop
engaging content including copy, graphics, and posts - Analyze
engagement metrics and performance - Maintain
consistent brand voice and messaging - Identify
and implement new social media trends and best practices
Marketing Operations & Brand Management
- Manage
marketing collateral and promotional items (SWAG) - Maintain
inventory, coordinate purchasing, and track budgets - Ensure
brand consistency across marketing materials - Coordinate
with graphic designers on marketing assets such as:- Social
media graphics - Email
newsletters - Sales
materials and flyers
- Social
- Maintain
and update printed marketing materials - Coordinate
with external print vendors
Content & Marketing Initiatives
- Manage
company marketing publications such as newsletters - Support
marketing campaigns and internal initiatives - Assist
with tracking marketing data and analytics
Qualifications
Education
- High
school diploma or equivalent required
Experience & Skills
- Strong
organizational and multitasking skills - Excellent
written and verbal communication - Ability
to manage multiple projects simultaneously - Experience
with social media platforms and marketing content creation - Strong
analytical mindset with ability to interpret marketing data - Comfortable
collaborating with multiple internal teams - Proficiency
in Microsoft Office
Preferred
- Experience
with Google analytics or digital marketing tools - Knowledge
of SEO, content marketing, or paid advertising - Experience
supporting marketing events or tradeshows
Work Environment
This position requires regular computer use and coordination
with various departments across the organization. The role may involve
occasional movement between departments and assisting with marketing logistics.
About JM Test Systems
JM Test Systems is a leading provider of calibration,
repair, and testing services for electronic test equipment. We are committed to
delivering reliable, accurate service while continuously improving the quality
of our processes and customer experience.
JM Test Systems is proud to be an Equal Opportunity Employer.
Please visit our careers page to see more job opportunities.