Role and Responsibilities
As an Independent Contractor, you will act as a strategic vendor promoting the GoTo Telemed platform. You retain total control over your daily workflows, schedule, and methods. To succeed in generating leads, your primary scope of deliverables and typical daily activities will include:
- B2B Network Expansion: Utilizing professional platforms like LinkedIn to connect with clinic administrators, IT directors, and independent physicians to share insights on telehealth integration.
- B2C Community Engagement: Serving as a digital health resource in local Facebook groups, parenting networks, and community forums by sharing educational, HIPAA-compliant health content.
- Content Creation & Distribution: Leveraging organic SEO practices by creating and posting short-form videos or text posts on platforms like YouTube and X to capture searches for virtual doctors and online prescriptions.
- Lead Cultivation: Utilizing the initial baseline of warm provider leads supplied directly to your centralized GoTo Telemed contractor dashboard to initiate outreach.
- Local Market Outreach: Building relationships with local school districts, businesses, and community networks to introduce digital health campaigns.