Position Overview
The Partner Sales Enablement Manager serves as the primary point of contact between Wireless DNA (WDNA) and our Sub-Dealer Partner locations. This role drives sales effectiveness, product and systems training, and operational compliance across the partner channel. The ideal candidate combines deep telecom expertise with strong relationship-building skills and a passion for developing others.
Key Responsibilities
Partner Onboarding & Training
- Provide comprehensive onboarding and ongoing coaching to new and existing Sub-Dealer Partner locations on RCI products and services, sales techniques, systems, and customer service best practices.
- Develop and deliver training materials, presentations, and resources to support partner capability building.
- Ensure all partner staff maintain full, current knowledge of RCI products, services, and systems and can effectively sell and support them.
Sales Effectiveness
- Drive sales performance across the Partner Channel by identifying gaps, coaching to best practices, and supporting targeted improvement plans.
- Monitor partner KPIs and sales metrics, providing actionable insights and recommendations for continuous improvement.
- Conduct regular site visits to assess partner performance, observe frontline sales activity, and provide real-time, hands-on coaching.
Compliance & Standards
- Reinforce and monitor partner adherence to WDNA and RCI standards including sales processes, product guidelines, promotional policies, and customer experience requirements.
- Proactively identify compliance gaps, support corrective action, and escalate issues as needed.
Partner Relationship Management
- Serve as the single point of contact at WDNA for assigned Sub-Dealer Partners for all day-to-day operational matters.
- Build strong, trust-based relationships with dealer principals and store staff.
- Facilitate monthly and quarterly business reviews with partners — reviewing performance against targets, aligning on priorities, and agreeing on action plans.
- Collaborate with internal WDNA teams (Operations, Marketing, Finance, HR) to resolve escalated issues and optimize programs.
Market Intelligence
- Stay current on industry trends, Rogers/RCI product updates, competitive landscape, and market changes to provide timely, relevant guidance to partners.
- Contribute to development and refinement of enablement tools, playbooks, and programs based on field insights.
Qualifications & Experience
- Minimum 8 years of experience, with significant exposure to the Canadian Telecom industry (wireless retail strongly preferred).
- Proven track record in sales enablement, channel management, partner development, or field training.
- Strong knowledge of wireless products, services, and RCI dealer systems is a significant asset.
- Experience designing and delivering training programs for frontline sales teams.
- Ability to analyze sales performance data and translate insights into actionable coaching and business recommendations.
- Comfortable with compliance oversight and holding partners accountable in a constructive, relationship-positive manner.
- Exceptional interpersonal, communication, and presentation skills — effective in a boardroom and on a retail floor.
- Self-motivated, highly organized, and able to manage multiple partner relationships independently.
- Valid driver's license and willingness to travel regularly across the region.
What We Offer
- Dynamic, growth-oriented environment with a market-leading wireless retail operator.
- Competitive compensation including base salary and performance-based incentives.
- Opportunity to shape and grow the partner channel enablement function.
- Collaborative culture committed to operational excellence and partner success.
Salary - Upto $75k base plus bonus