Posted 8mo ago

Head of Growth - PLG B2B SAAS

@ Rocware
Canada or United Kingdom or Spain or France or Bratislava or Frankfurt or Germany or Italy or London or Malta or Vienna or Wrocław
RemoteFull Time
Responsibilities:Design growth, Own demand, Lead team
Requirements Summary:Senior growth leader with SaaS/PLG experience; proven demand gen, paid media, SEO, content, partnerships; data-driven with analytics and experimentation.
Technical Tools Mentioned:SEO tools, Paid media platforms, Content management, Analytics platforms, A/B testing tools, AI and automation tools
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Job Description

Ready to own the entire growth engine at a hypergrowth SaaS startup that’s reshaping the way businesses scale? We’ve just hit unicorn status, serve tens of thousands of companies worldwide, and are looking for a full-stack Growth Leader to take us from rocket ship to stratosphere.

This is a rare chance to join a product-led, AI-powered company at the sweet spot of scale and speed: big enough for impact, scrappy enough for massive upside.

What You’ll Do

  • Design the Growth Playbook: Build and execute the full-funnel growth roadmap — acquisition, activation, retention, expansion.

  • Own Demand Generation: Scale paid channels (search, social, display), SEO, content, and partnerships to drive traffic + conversions.

  • Go Big on PLG: Partner with Product to craft self-serve onboarding flows, viral referral loops, and in-app upsell journeys.

  • Get Analytical: Track CAC, LTV, MRR, funnels; run A/B tests; experiment relentlessly to find the levers that matter.

  • Build & Lead the Team: Hire and mentor growth marketers, paid media experts, content pros, and partnership managers as we scale.

What You Bring

  • Growth or marketing leadership at a SaaS company, ideally with product-led growth at scale.

  • Proven track record driving demand gen + PLG pipelines from mid-market to enterprise.

  • Hands-on expertise in SEO, paid media, content, partnerships, and growth analytics.

  • A love for data-driven experiments and fast iteration.

  • Curiosity and interest in AI + automation tools shaping the next wave of GTM strategies.

Why You’ll Love It Here

  • Autonomy + Impact: You own the growth engine, full stop.

  • Hypergrowth Stage: We’re scaling fast — and so will your career.

  • Global Reach: Tens of thousands of businesses already use us daily.

  • Culture of Builders: Fast-moving, remote-friendly, experimentation-heavy.

Location: Remote, but you must be based in UK, Europe, or East Coast Canada for time zone alignment.

Interested? This is your chance to put your fingerprint on the growth engine of a category-defining SaaS startup.