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Posted 4mo ago

Team Lead, Amazon & Ecommerce

@ Markwins Beauty Brands
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City of Industry, California, United States
$150k-$300k/yrOnsiteFull Time
Responsibilities:Leading, Strategizing
Requirements Summary:Bachelor's degree preferred; 3-5 years leadership of ecommerce/marketing teams; 6+ years marketing/brand experience; prior vendor experience with Amazon required; strong analytics and strategic skills.
Technical Tools Mentioned:MS Office, Vendor Central, Amazon AMS/PPC
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Job Description

Position Summary



 



The Team Lead, Amazon & Ecommerce will report directly to the Chief Commercial Officer and is responsible for leading the Company’s North American digital business, including ownership of Amazon (1P) and direct-to-consumer channels. This person will play a pivotal role as a thought leader in ecommerce with a direct impact on Amazon strategy, vendor negotiations, and digital retail transformation.



 



The Team Lead, Amazon & Ecommerce is responsible for shaping and running the Amazon and iHerb businesses inside the company. This person is central to redefining our GTM approach: moving from a 1P heavy model to a balanced 1P & 3P hybrid, rationalizing the catalog, and ensuring this role supports, not undermines, our brick-and-mortar business.



 



The Team Lead, Amazon & Ecommerce is responsible for building and executing an aggressive growth strategy, managing performance across digital marketplaces, and leading a cross-functional team focused on revenue acceleration, brand elevation, and customer acquisition.



 



Essential Tasks, Duties, & Responsibilities



 



Amazon Leadership & Marketplace Strategy




  • Serve as the company’s executive Amazon owner and subject matter expert, setting the strategic vision and leading all aspects of the Amazon business

  • Own the long-range planning (LRP) and annual vendor negotiations (AVNs) process with Amazon, including vendor negotiations, funding efficiency, and brand equity preservation

  • Act as the senior point of contact for Amazon Vendor Managers and internal cross-functional leaders, ensuring alignment on financial KPIs, promotional strategy, and customer excellence

  • Lead 3-year strategic planning to outperform category growth benchmarks and continuously unlock new revenue streams

  • Define, track, and report against critical KPIs (e.g., CAARS: Content, Assortment, Availability, Ratings & Reviews, Search)

  • Transform marketplace data into insights to inform content strategy, pricing, promotions, and inventory planning

  • Lead the development of Amazon Media (AMS/PPC) strategies and invest in performance marketing with a clear focus on ROI

  • Perform other duties assigned by the supervisor or management



 



DTC and Omnichannel Ecommerce




  • Lead strategies around site merchandising, conversion optimization, and customer acquisition

  • Partner with brand, marketing, media teams, and customer teams to develop and execute fully integrated digital campaigns across all retail.com channels

  • Optimize promotional calendars, site UX, and customer journeys to drive conversion and LTV

  • Implement scalable SOPs and governance across Ecommerce operations and merchandising

  • Perform other duties assigned by the supervisor or management