Posted 2w ago

Marketing Operations Lead

@ InfoTrack
San Francisco, California, United States
$82k-$138k/yrHybridFull Time
Responsibilities:email automation, campaign operations, vendor coordination
Requirements Summary:3+ years in marketing operations; B2B marketing experience preferred; familiar with Pardot or HubSpot; strong data-driven analytics; campaign management; WordPress; SEO; multitasking in fast-paced env.
Technical Tools Mentioned:Pardot, HubSpot, WordPress, SEO tools, Marketing Analytics
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Job Description

About One Legal, an InfoTrack Company

One Legal, a division of InfoTrack, is a one-stop online solution for legal professionals to file court documents in every California court, manage service of process nationwide, and more. A leader in innovative technology solutions for legal professionals for more than 30 years, One Legal continues to be among the most respected in the industry.

As a highly ambitious company, we know that our people are critical to our success. That's why we're passionate about fostering a high-performance culture built on professional development, open communication, and transparent leadership. If you're dedicated, and eager to help build a market-leading solution that makes a difference in the lives of our clients, we'd love for you to join us.

About the role

As the Marketing Operations Lead, you will power the engine behind One Legal’s marketing performance.

You will own the systems, tools, and processes that bring campaigns to life, including email automation, campaign execution, marketing technology, and analytics. Your focus will be on ensuring everything is measurable, optimized, and continuously improving.

Working closely with the broader marketing team, you will streamline operations, support high impact initiatives, and help drive growth. This includes managing marketing platforms, coordinating external vendors, supporting website and content operations, and turning data into actionable insights that improve conversion and performance.

This is a hands on role that blends strategy with execution. You will play a key role in shaping how marketing operates and scales, building the infrastructure behind the scenes while keeping campaigns running smoothly day to day.

This is a hybrid position, based 3 days per week out of our office in downtown San Francisco.

Responsibilities

  • Own email automation, campaign operations, marketing technology, and analytics to support marketing initiatives
  • Ensure all marketing efforts are measurable, optimized, and continuously improving
  • Streamline marketing team operations to support initiatives that drive growth, enhance brand presence, and improve conversion metrics
  • Manage campaign execution from setup through launch, ensuring accuracy and effectiveness
  • Coordinate external vendors to support marketing initiatives and campaign execution
  • Oversee marketing platforms and tools to ensure they are effectively supporting team needs
  • Support website and content operations to ensure alignment with marketing campaigns and initiatives
  • Build and maintain the systems, processes, and performance infrastructure that power marketing efforts
  • Balance strategic ownership of marketing operations with day to day execution to keep campaigns running effectively