Posted 6mo ago

Email Marketing Copywriter

@ Hadley Designs
United States
RemoteFull Time
Responsibilities:Crafting listings, Writing campaigns, Collaborating teams
Requirements Summary:2–3 years in copywriting/email marketing/ecommerce content; Amazon SEO and Klaviyo experience; strong storytelling; analytics mindset; detail-oriented; AI writing tools experience; aligned with our mission.
Technical Tools Mentioned:Klaviyo, Amazon SEO, Shopify, AI writing tools, Keyword research
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Job Description

Ready to make an impact and do what you were born to do?

Every parent wants to give their child the best start, to see them light up with curiosity, confidence, and joy. At Hadley Designs, we help make that happen. We design screen-free learning tools that turn everyday moments into milestones, helping parents feel proud, connected, and confident.

Now we’re looking for a Sales Copywriter who can bring that mission to life through words that inspire and convert. That’s where you come in.

About Hadley Designs

Hadley Designs is a family-founded, female-led brand that’s redefining early education through creativity, beauty, and connection. We believe learning should be fun and engaging. Our screen-free learning tools spark curiosity and confidence in children while giving parents peace of mind.

We don’t just sell products; we shape futures. Every poster, workbook, and activity we create is made with love, accuracy, and artistry, because beautiful design creates better learning.

About the Role

As our Sales Copywriter, you’ll translate the Hadley Designs brand story, Make Learning Fun & Engaging Again, into emotionally resonant, SEO-optimized copy that inspires parents to take action. You’ll help transform browsers into buyers and customers into loyal fans through purposeful storytelling across Amazon listings and email campaigns.

Your Core Focus

  • Craft persuasive, story-driven sales copy for Amazon product listings and Shopify pages.
  • Write high-converting Klaviyo email campaigns that align with our mission and drive measurable revenue.
  • Infuse every line of copy with warmth, heart, and the Hadley Designs promise: to make learning fun, engaging, and screen-free.

What You’ll Do

  • Create SEO-optimized product titles, bullet points, and descriptions using keyword research.
  • Write engaging A+ Content modules that visually and emotionally tell our brand story.
  • Produce weekly email newsletters and promotional campaigns for our educational product lines.
  • Collaborate with the design and strategy teams to ensure visuals and copy work seamlessly together.
  • Brainstorm and test new hooks, subject lines, and storytelling angles that increase open and click-through rates.
  • Maintain consistency in tone across all platforms warm, mom-to-mom storytelling that motivates action.

How Success Is Measured

  • Email Open Rate: 35% average across campaigns.
  • Click-Through Rate: 4–6% average CTR.
  • Email Revenue: $50,000 per month generated from Klaviyo campaigns.
  • Customer Impact: Copy that transforms guilt into pride and browsing into buying.

Who You Are

You’re a natural storyteller who knows how to turn emotion into action. You care deeply about helping families rediscover the joy of learning and you bring both heart and strategy to every word you write.