The Market Research Intern supports the team by collecting, analyzing, and interpreting market data to help guide business decisions. This role involves studying industry trends, customer behavior, competitor activities, and product performance to provide actionable insights.
Key Responsibilities
- Conduct market and industry research using online databases, surveys, reports, and public sources
- Analyze consumer trends, customer preferences, and buying behavior
- Assist in competitor analysis, including pricing, products, and marketing strategies
- Collect and organize data using Excel, Google Sheets, or research tools
- Prepare reports, presentations, and dashboards summarizing key findings
- Support the team in designing and distributing surveys and questionnaires
- Identify market opportunities, target audiences, and growth trends
- Present research insights to support marketing, sales, and product decisions
- Maintain accurate records of research findings and documentation