Membership Advisor
Sales
Follow the Crunch Sales Script and Enroll New Members
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Upgrade current members
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Activate new members
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Call and set up sales appointments with prospective members
Selling Skills
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Meets daily, weekly and monthly Individual Membership Goals as set forth by Management.
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Determine the desires, wants and needs of the prospective member by performing a proper Needs Analysis on all Qualified Guests via the Guest Courtesy Card.
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Provides information to prospective members in person or over the phone regarding club facilities and programs that suit their individual desires, wants and needs.
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Converts telephone inquiries into club visits.
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Gives tours and trial memberships to prospective members. Effectively demonstrates equipment and facilities. Guides the prospective member through the decision-making process. Creates desire for prospective members to join club and aggressively inspires them to join.
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Upgrades existing memberships to memberships of a greater value, by adding family members and providing personal training packages and group training sessions.
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Fills out all paperwork required for accurate membership sales and records. Meets daily, weekly, monthly and quarterly sales goals.
Marketing Skills
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Generate a minimum of 5 contacts per inactive hour via the following: Phone, Email, Texting, Social Media (specifically LinkedIn)
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Come to work prepared with a minimum of 5 pre-booked appointments for the shift.
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Solicits prospective members outside the club at least 1 hour per day in the mid afternoon and scheduled in data track
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Internally distributing guest passes, asking for referrals,
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Follow-ups on all prospects with effective telephone and mail contact to invite and inspire them to visit and join the club.
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Creating 3-5 events in the club per month 1 per week
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Create and post social media content
Member Service
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Follow the three steps of service
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Greet all members & their guests use their name and wish them a good workout
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Exceed expectations and suggestive sell
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With a smile, wish them well as they exit the club
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Check Ins:
Check in all members and guests in accordance with company procedures
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Ensure all members are participating in services and programs according to their level of membership
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Facilitate any messages on club software at member check-in
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Observes ABC screen to book kick-offs
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Identify opportunities where you can promote higher level memberships and programming
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Facilitate all member requests or forward to a manager, assistant manager or manager on duty
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Get feedback on group fitness classes and programs we have running and provide to management
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Calls members as prescribed in the Club Management System to ensure member satisfaction and usage.
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Runs low usage reports, new member calls and birthday calls for the purpose of generating kickoff, referrals and fostering member usage to avoid cancellations.
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Handle all cancellations requests and propose lifeline and alumni programs (saves)
Guests
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Greet guests promptly and courteously
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Communicate special events to members and guests
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Explain membership options to guests and ask them if they would like to enroll
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Ensure all first time guests are taken through a tour
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Follow up with all guests
Desk Duties
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Serve as a mentor and teacher to the Member Service Reps as it relates to them achieving benchmarks
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Assist with Managing the Member Service Reps (scheduling, compliance, training)
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Answer phones in courteous, helpful, professional manner
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Master the use of the CMS system
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Maintain professional disposition at all times
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Schedule member services: tanning, etc.
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Facilitate payment of member services in accordance with company procedures
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Know club facility, services, programs and schedules
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Maintain a clean and organized work area
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Assist in all projects as delegated by club management
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Follow all policies and procedures in the Employee Handbook
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Take the initiative to learn opening and closing duties
Website: www.primetimefitness.org