Posted 2d ago

Membership Sales Advisor

@ Primetime Fitness
New York City, New York, United States
OnsiteFull Time
Responsibilities:Enroll members, Set appointments, Tour prospective members
Requirements Summary:Sales driven role enforcing Crunch scripts to enroll and upsell members; meet membership goals; conduct needs analysis and promote programs.
Technical Tools Mentioned:CRM software, Phone, Email, Text Messaging, Social Media
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Job Description

Membership Advisor 

Sales
Follow the Crunch Sales Script and Enroll New Members

  • Upgrade current members

  • Activate new members

  • Call and set up sales appointments with prospective members

Selling Skills

  • Meets daily, weekly and monthly Individual Membership Goals as set forth by Management.

  • Determine the desires, wants and needs of the prospective member by performing a proper Needs Analysis on all Qualified Guests via the Guest Courtesy Card.

  • Provides information to prospective members in person or over the phone regarding club facilities and programs that suit their individual desires, wants and needs.

  • Converts telephone inquiries into club visits.

  • Gives tours and trial memberships to prospective members. Effectively demonstrates equipment and facilities. Guides the prospective member through the decision-making process. Creates desire for prospective members to join club and aggressively inspires them to join.

  • Upgrades existing memberships to memberships of a greater value, by adding family members and providing personal training packages and group training sessions.

  • Fills out all paperwork required for accurate membership sales and records. Meets daily, weekly, monthly and quarterly sales goals.

Marketing Skills

  • Generate a minimum of 5 contacts per inactive hour via the following: Phone, Email, Texting, Social Media (specifically LinkedIn)

  • Come to work prepared with a minimum of 5 pre-booked appointments for the shift.

  • Solicits prospective members outside the club at least 1 hour per day in the mid afternoon and scheduled in data track

  • Internally distributing guest passes, asking for referrals,

  • Follow-ups on all prospects with effective telephone and mail contact to invite and inspire them to visit and join the club.

  • Creating 3-5 events in the club per month 1 per week

  • Create and post social media content

Member Service

  • Follow the three steps of service

  • Greet all members & their guests use their name and wish them a good workout

  • Exceed expectations and suggestive sell

  • With a smile, wish them well as they exit the club

  • Check Ins:

Check in all members and guests in accordance with company procedures

  • Ensure all members are participating in services and programs according to their level of membership

  • Facilitate any messages on club software at member check-in

  • Observes ABC screen to book kick-offs

  • Identify opportunities where you can promote higher level memberships and programming

  • Facilitate all member requests or forward to a manager, assistant manager or manager on duty

  • Get feedback on group fitness classes and programs we have running and provide to management

  • Calls members as prescribed in the Club Management System to ensure member satisfaction and usage.

  • Runs low usage reports, new member calls and birthday calls for the purpose of generating kickoff, referrals and fostering member usage to avoid cancellations.

  • Handle all cancellations requests and propose lifeline and alumni programs (saves)

Guests

  • Greet guests promptly and courteously

  • Communicate special events to members and guests

  • Explain membership options to guests and ask them if they would like to enroll

  • Ensure all first time guests are taken through a tour

  • Follow up with all guests

Desk Duties

  • Serve as a mentor and teacher to the Member Service Reps as it relates to them achieving benchmarks

  • Assist with Managing the Member Service Reps (scheduling, compliance, training)

  • Answer phones in courteous, helpful, professional manner

  • Master the use of the CMS system

  • Maintain professional disposition at all times

  • Schedule member services: tanning, etc.

  • Facilitate payment of member services in accordance with company procedures

  • Know club facility, services, programs and schedules

  • Maintain a clean and organized work area

  • Assist in all projects as delegated by club management

  • Follow all policies and procedures in the Employee Handbook

  • Take the initiative to learn opening and closing duties

    Website: www.primetimefitness.org