Samba is looking for a data-curious marketer to join our Digital Marketing team. As a Digital Marketing Analyst, you'll help manage and measure our paid and organic digital channels — turning performance data into actionable insights that sharpen our go-to-market strategy. This role directly supports the Marketing team's efforts to grow brand awareness and generate qualified pipeline for our Sales and Revenue teams.
What You'll Do
Support execution and optimization of paid digital campaigns across LinkedIn, Google, and programmatic channels
Track and report on key performance metrics including CTR, CPL, conversion rates, and pipeline influence
Assist with A/B testing of ad creative, landing pages, and email campaigns
Maintain dashboards and performance reports to keep the Marketing team informed and agile
Conduct competitive research and audience analysis to inform targeting strategies
Partner with the Revenue and Sales Enablement teams to ensure digital efforts align with commercial goals
What We're Looking For
Bachelor's degree in Marketing, Statistics, Business, or related field (Class of 2026 preferred)
Analytical mindset with comfort working in Excel, Google Sheets, or similar tools
Exposure to digital marketing platforms (Google Ads, LinkedIn Campaign Manager, etc.) a plus
Strong attention to detail and an eagerness to learn in a fast-paced environment
Interest in the intersection of data, media, and advertising technology