Mr. Rogers Windows is looking for a Marketing Manager with proven leadership in direct response marketing. You’ll lead a team that runs measurable digital campaigns and guide creative ad development. Beyond digital, you’ll lead unconventional efforts, event marketing, neighborhood outreach, and community projects. Strong organization is a must. You’ll juggle multiple campaigns and help lead the team to hit clear, data driven goals.
Responsibilities
- Develop and execute integrated marketing strategies to drive lead generation
- Track performance from inbound leads through ROI reporting
- Lead content strategy and production across all digital platforms
- Oversee digital advertising, email marketing, website content, social media, print, and direct mail
- Collaborate with internal departments and external vendors
- Research and implement new digital marketing tools and trends
- Support Event, Neighborhood, and Community Marketing initiatives
- Assist the Marketing Director in coaching, and developing Non-Traditional Managers and their teams
- Manage special marketing projects as assigned
- This is an in person position located in Chesapeake VA
Qualifications
- 10+ years of experience in multimedia, digital, and consumer marketing
- 5+ years of people management experience
- Proven success managing large budgets and performance-driven campaigns
- Strong communication, writing, and project management skills
- Knowledge of current digital and social media trends
- Ability to foster team collaboration and encourage individual successes.
Education
- Bachelor’s degree in Marketing, Communications, Business Administration, or related field
- Direct Response Marketing experience a plus
Compensation & Benefits
- $80,000 annual salary + performance-based bonus
- Medical, vision, and dental insurance
- Paid Time Off (PTO)
- Life insurance
- Profit-sharing 401(k)