Description
About Clarvida
Clarvida brightens lives and communities with access to the care and resources we all need to thrive. We provide behavioral health, foster care, and social services across the U.S. — and now we’re expanding our mission-driven team to the Philippines through Clarvida Manila, our new global business center.
This role bridges strategy and execution—translating campaign priorities into actionable content calendars, publishing workflows, community management playbooks, and response protocols. The ideal candidate is highly organized, detail-oriented, and confident managing cross-functional inputs (creative, compliance, operations) to deliver consistent, on-brand social experiences.
Key Responsibilities
- Social Strategy, Planning & Publishing
- Own the social content calendar across platforms, aligning posts to campaigns, seasonal moments, and audience needs.
- Translate strategy into clear briefs, timelines, and publishing workflows (drafting, review, approvals, scheduling).
- Partner with Marketing Operations and internal stakeholders to ensure timely, accurate, and compliant execution.
- Community Management & Engagement
- Monitor comments, DMs, mentions, and community conversations; respond using approved voice, guidance, and templates.
- Maintain moderation and escalation protocols (e.g., sensitive topics, service recovery, compliance-related inquiries), coordinating with internal teams as needed.
- Build engagement by identifying conversation opportunities, fostering two-way interaction, and elevating community insights to inform content and campaigns.
- Reputation Management & Social Listening
- Monitor reviews, ratings, and sentiment across key platforms; ensure timely, appropriate responses through support teams or vendors.
- Use social listening and engagement trends to identify risks, opportunities, FAQs, and recurring themes; escalate issues when needed.
- Coordinate with internal stakeholders to align messaging, approvals, and response guidance across locations and service lines.
- Campaign & Channel Integration
- Align organic social, community engagement, and content to integrated campaign goals and key messages.
- Partner with creative and channel owners (paid media, web, email, local marketing) to ensure consistency across touchpoints.
- Maintain content libraries and evergreen programming to support always-on engagement and brand education.
- Reporting, Insights & Optimization
- Track and report on social performance and community health (reach, engagement, growth, response time, sentiment) and campaign contributions.
- Identify underperformance, test improvements (content formats, cadence, messaging), and coordinate changes with relevant teams.
- Consolidate inputs across teams and vendors to support dashboards, learnings, and leadership visibility.
Required Qualifications
- 4–6+ years in social media strategy, community management, integrated marketing, or similar roles
- Proven experience managing multi-platform social calendars and engagement workflows
- Strong project management skills and comfort coordinating cross-functional stakeholders and approvals
- Familiarity with social listening, reputation management, and brand voice/moderation best practices
Must-Have Competencies
- High execution discipline and attention to detail
- Strong organizational and project management skills
- Ability to manage multiple stakeholders and priorities
- Clear and effective communication