Marcus Theatres
Position Description – District Director
Location - PA, LA, TX
Broad Description of Duties:
The District Director provides strategic and operational direction to a specific region of theatres and is committed to providing superior customer service to all Marcus guests and associates. The District Director drives theatre manager performance to deliver on attendance targets, revenue goals, sales/marketing initiatives, cost control, quality measurements, staffing, associate development, guest satisfaction and administrative guidelines.
The position generates innovative approaches to labor and revenue in a fluctuating industry. This position is responsible for the business plan and P&L statement for each of the assigned locations. The District Director role requires extensive planning, budgeting, and vendor management, the ability to develop and manage talent, payroll analysis, excellent written and verbal communication, and the ability to lead with a sense of urgency.
This position reports to the Vice President of Operations.
Essential Functions/Job Duties:
Strategy
- Outline and continually assess the strategic direction of the district to include individual theatre performance with both film and capital product sales/rentals;
- Adjust strategies in response to market performance;
- Guide and mentor managers to deliver on the strategic plan;
Revenue Management
- Direct financial activities of district to achieve and exceed budgeted levels of attendance, and revenue. Through forecasting tools, devise strategies with property managers to ensure that revenues are maximized;
- Monitor and advise on pricing structures and strategies to maximize revenues and gain market through review of competitors and market conditions;
- Ensure property management adheres to budget guidelines and develop systems to control costs by theatre and within the district, and improve profitability. Manage budget and analyze P & L and payroll recaps;
- Advise management on major repairs and replacement costs and assist with writing capital improvement proposals. Prepare annual capital expenditures report;
- Maximize attendance and concession marketing programs to optimize attendance, revenues, and overall profitability;
Sales and Marketing
- Coordinate programs with management to create, implement, and monitor promotion activities;
- Review and approve marketing efforts;
- Monitor competitive theatres within the area for trends, standards, activities and practices and initiate appropriate action as required;
- Promote and support Associate Programs;
Guest Satisfaction
- Ensure all guest complaints are resolved immediately and effectively either through personal involvement or through interaction with management and respond to trends;
- Support and advise on the implementation of the guest satisfaction programs;
- Monitor associate interaction in all areas of the theatre and coach for optimal performance;
Quality Guidelines
- Conduct regular property visits within assigned area assessing adherence to company standards, including quality, service, cleanliness, and presentation, safety, security, and maintenance programs. Conduct 8 or more property visits per month;
- Investigate and ensure corrective actions are in place for all deficiencies found via internal/external auditors, property evaluations, guest or associate complaints, etc.;
- Provide direction to improve physical inspection at each property for safety and enhancing the guest experience;
- Follow up on outstanding PO's, vendor issues, installation, disposition, and overall inspection of the job;
Staffing and Development
- Participate in the sourcing and selection of management candidates for the district;
- Develop and manage performance of leaders in the district to include coaching and performance reviews;
- Communicate routinely with managers through multiple forms of communication;
- Respond to associate relations issues in partnership with Human Resources;
- Conduct onsite close out/turnover procedures for manager departures or changes;
- Mentor associates regarding their growth and development.
*The above list reflects the general details necessary to describe the principle and essential functions of the position and shall not be construed as the only duties that may be assigned for the position.
Job Requirements:
- Ability to think strategically and the agility to adjust strategic direction if needed;
- Effective leadership and management skills with the ability to manage across multiple locations;
- Strong strategic business decision-making skills with the ability to plan and organize varied and diverse responsibilities;
- Good marketing skills and understanding of social media;
- Excellent problem-identification and problem-solving skills;
- Ability to interact professionally and effectively with all levels of associates and industry contacts;
- Valid driver’s license and the ability to travel extensively on a regular basis for routine and special needs;
- Possess strong interpersonal, verbal, and written communication skills;
- Willing and motivated to learn new skills, tasks, and software systems to meet the changing demands of the industry;
- Flexibility to work varied shifts to include days and nights, weekends and holidays;
- Ability to work in a fast-paced environment;
- Ability to represent the company in a professional manner;
- Ability to use a computer and have working knowledge of Microsoft Suite;
- Previous management experience in all areas of operations;
- Multi-unit management in theatre or food and beverage industry preferred;
- 6-10 years of prior experience in a management position;
- 5-7 years of prior experience in all areas of theatre or food and beverage operations.
Physical Requirements:
While performing the duties of this job, the employee is frequently required to sit, talk and/or hear, and/or use hands to finger, handle, or touch objects, tools, or controls. The employee is required to stand for long periods of time, and/or walk often including occasional ascent of stairs. The employee must occasionally lift and/or move up to 40 lbs. Specific vision abilities required by this job include close vision and the ability to adjust focus. The mental and physical requirements described here are representative of those that must be met by an individual to successfully perform the essential functions of this position.
Work is performed across multiple theatre locations in the district, requiring frequent travel, occasionally overnight. Theatre locations include auditoriums and kitchen environments. The noise level is usually moderate to high with an occasional loud environment. Mask is required at all times except when working alone in an office. The work environment characteristics described here are representative of those an individual encounters while performing the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform essential function.
Education Required:
- Bachelor’s degree or equivalent experience
Marcus Theatres is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination in our hiring and employment practices in accordance with all applicable laws.
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