Posted 3mo ago

Marketing Automation Specialist

@ Brady Corporation
Milwaukee, Wisconsin, United States
OnsiteFull Time
Responsibilities:design campaigns, execute workflows, analyze data
Requirements Summary:Experience in Marketing Automation, CRM/CDP, ABM, segmentation, data management, and cross-functional collaboration.
Technical Tools Mentioned:Marketing automation platform, CRM, CDP, ABM tools
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Job Description

Brady Corporation is looking for a Marketing Automation Specialist. As a Marketing Automation Specialist, you will execute campaign creation, marketing automation and customer segmentation to drive increased sales pipeline. You will leverage your experience in marketing automation platforms to design and implement automated workflows, identify in-market accounts and create customer segmentation that can be used across channels. Your primary goal will be focused on utilizing our marketing automation platform to manage complex, data-driven marketing campaigns  to increase pipeline through lead identification and conversion.