SEM Specialist III

• Serve as a subject matter expert within SEM.
• Extensive Mouser business acumen.
• Provide training for SEM staff on best practices.
• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with company goals.
• Manage the execution of search marketing campaigns & ad groups, including setup, analysis, optimization, monitoring, reporting, budget pacing & forecasting, keyword research and expansion.
• Optimize campaign/program performance through continuous testing & monitoring including collection and analysis of negative keywords.
• Mentor peers in learning and building proficiency in Mouser, Internet Business, business analysis, and SEM Specialist skills.
• Participate in and suggest process and standard improvements to build the skills and practice of SEM Specialists.

 

Requirements

• Requires a Bachelor's Degree in a related discipline or work experience.
• 4+ years  SEM  experience required.  For internal candidates, experience can be a combination of internal and external experience.