The Business Development Specialist  is responsible for supporting business growth by identifying potential clients, generating leads, and assisting in marketing-driven outreach efforts. This entry-to-mid-level role is ideal for a motivated individual looking to develop skills in business development, sales, and marketing while contributing to the company’s expansion.

Key Responsibilities

• Research and identify potential clients, markets, and business opportunities.

• Conduct outbound outreach (calls, emails, social media) to generate and qualify leads.

• Support marketing campaigns by following up on inbound leads and tracking engagement.

• Assist in building and maintaining client relationships.

• Schedule meetings and presentations for senior business development team members.

• Maintain accurate records of leads, activities, and pipeline updates in CRM systems.

• Participate in market research to identify trends and competitive insights.

• Attend networking events and assist with trade shows or industry outreach.

• Collaborate with marketing and sales teams to align messaging and outreach efforts.

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field (or equivalent experience).

• 1–3 years of experience in sales, marketing, customer service, or related roles (internships acceptable).

• Strong communication and interpersonal skills.

• Highly motivated with a willingness to learn and grow in a business development role.

• Basic understanding of marketing and sales principles.

• Strong organizational and time management skills.

Preferred Skills & Industry Experience

• Experience with lead generation or customer outreach

• Familiarity with CRM tools (e.g., Salesforce, HubSpot)

• Digital marketing exposure (email campaigns, social media, etc.)

• Strong attention to detail and follow-through

• Interest or familiarity with K–12 or higher education sectors is preferred

• Interest or exposure to construction, roofing, or similar industries is a plus