Posted 2mo ago

Digital Content Copywriter

@ Kastle Systems
Falls Church, Virginia, United States
OnsiteFull Time
Responsibilities:Own narrative, Produce content, Write nurture messages
Requirements Summary:Senior B2B content leader with SEO, lifecycle messaging, and sales enablement experience in B2B and B2C contexts.
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Job Description
Overview:

Kastle_Logo_New

 

 

 

Kastle is looking for a senior B2B content leader who understands that great messaging moves deals forward — not just traffic.

 

This role owns content, narrative, and lifecycle messaging, from first touch through late-stage nurture and sales enablement.



Responsibilities:

What You’ll Do

  • Own category narrative and messaging framework
  • Produce SEO content, thought leadership, and proof assets
  • Write and own email nurture and re-engagement messaging
  • Maintain website copy, ensuring customer-first storytelling and SEO optimization
  • Create sales enablement content used in live deals
  • Ensure consistency across site, email, and campaigns


Qualifications:

What We’re Looking For

  • Strong orientation around SEO optimized content
  • B2B and B2C content experience with revenue exposure
  • Exceptional writing and editing skills
  • Experience supporting sales teams
  • Comfort iterating based on performance data


Equal Opportunity Statement:

At Kastle, we believe that diversity makes us stronger -  at work and in the world.  Kastle Systems International, LLC is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, marital status, pregnancy or any other basis protected by applicable federal or state laws.