Posted 7mo ago

Email Deliverability Specialist

@ Cache Ventures
Canada
RemoteFull Time
Responsibilities:monitor metrics, implement authentication, resolve issues
Requirements Summary:Strong knowledge of SPF, DKIM, DMARC; experience with deliverability tools; analyze deliverability data; understand email marketing best practices; cross-functional collaboration; problem-solving; familiarity with email compliance; analytical mindset.
Technical Tools Mentioned:SPF, DKIM, DMARC, email deliverability tools, ESPs
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Job Description

We’re seeking an experienced Email Deliverability Specialist to join our growing team at Emailable. As an Email Deliverability Specialist, you will play a key role in helping overcome challenges and ensuring our users reach their customers' inbox. By implementing best practices and addressing issues proactively, you’ll help them maintain a positive sender reputation, improve email engagement, and maximize the effectiveness of their email marketing efforts. If you have a strong sense of technical expertise, analytical skills, and a deep understanding of email marketing this is the job for you.

Responsibilities

  • Monitor and analyze email deliverability metrics, such as bounce rates, open rates, and spam complaints.
  • Implement best practices for email authentication, including SPF, DKIM, and DMARC.
  • Identify and resolve deliverability issues that may arise from content, sending frequency, or list quality.
  • Collaborate with customers to optimize email templates and content for better deliverability.
  • Manage email sender reputation to maintain a positive relationship with ISPs.
  • Stay up-to-date with industry trends, email regulations, and changes in provider policies.
  • Work with ESPs and delivery vendors to troubleshoot and improve deliverability.
  • Provide recommendations and guidance to improve overall email marketing performance.