HiringCafe
Posted 1w ago

Senior Social Marketing Executive

@ Duelbits
View All Jobs
North America
RemoteFull Time
Responsibilities:create content, publish posts, engage audience
Requirements Summary:3+ years in social media or digital marketing; create platform-native content; strong meme culture understanding; interest in sports and crypto; manage multiple accounts; AI content tools; fast-paced work.
Technical Tools Mentioned:CapCut, Premiere Pro, AI tools, Scheduling platforms, Analytics tools
Save
Mark Applied
Hide Job
Report & Hide
Job Description

Who we are


Duelbits is where crypto culture meets entertainment ,a crypto-native platform spanning casino, sportsbook, and prediction markets. We operate at the intersection of gaming, crypto, sports, and internet culture, turning real-world moments into content, conversation, and participation.

Our social channels are not support functions, they are growth drivers, shaping brand perception, community engagement, and cultural relevance in real time.


What we’re looking for


We’re looking to engage a Senior Social Marketing Executive to own and execute Duelbits’ social presence across X, Instagram, and TikTok.

This is an always-on, content-first role where speed, instinct, and cultural awareness matter. You’ll operate at the front line of the brand, creating, reacting, and amplifying content that connects with crypto-native and sports-driven audiences.

You’ll also extend reach beyond owned channels, working with creators, KOLs, and partnership IP to scale visibility and engagement.


What you’ll be doing


Content Creation & Social Execution

  • Own day-to-day content creation and publishing across X, Instagram, and TikTok.
  • Create reactive content in real time, memes, sports moments, crypto news, and internet trends.
  • Develop platform-native short-form video content (Reels, TikToks, clips).
  • Use AI tools to accelerate content production and increase output at speed.
  • Maintain a rolling content calendar while capitalising on real-time opportunities.

Culture, Trends & Brand Voice

  • Stay embedded in crypto, sports, and internet culture; identifying what’s relevant and translating it into content.
  • Adapt tone of voice across platforms; ensuring content feels native, not replicated.
  • Act as an internal signal for trends, content direction, and cultural relevance.
  • Maintain a bold, fast, and recognisable Duelbits voice across all outputs.

Sports & Betting Content

  • Create timely, relevant content around key sports events (football, UFC, NBA, F1, etc.).
  • Connect sports moments with betting culture in a way that drives engagement and shareability.
  • Align content with live markets, events, and key moments alongside sportsbook and trading teams.

Creators, KOLs & Partnerships

  • Identify and engage creators, KOLs, and culturally relevant voices.
  • Leverage partnership and ambassador content across social channels.
  • Execute collaborative content, takeovers, and co-branded moments.
  • Track impact of creator activity across reach, engagement, and growth.

Creative Collaboration & AI

  • Work with designers and editors to deliver creative assets at speed.
  • Leverage AI tools for ideation, content creation, editing, and trend identification.
  • Amplify community content, UGC, and player moments across channels.

Performance & Optimisation

  • Track performance across engagement, reach, growth, and content effectiveness.
  • Provide weekly insights on what’s working and where to optimise.
  • Stay current on platform changes, features, and algorithm shifts.


What you bring


Core Capability

  • 1–3 years’ experience in social media, content creation, or digital marketing.
  • Proven ability to create engaging, platform-native content (portfolio required).
  • Strong understanding of meme culture, internet behaviour, and Gen Z engagement.
  • Genuine interest in sports, crypto, and online communities.
  • Experience managing multiple social accounts with different tones of voice.
  • Hands-on experience using AI tools for content creation.
  • Strong written communication; sharp, fast, and platform-native.
  • Ability to operate in a fast-paced, always-on environment.


Advantageous Experience

  • Experience within iGaming, crypto, sports betting, or entertainment brands.
  • Short-form video creation (CapCut, Premiere, or native tools).
  • Understanding of how social supports acquisition and brand growth.
  • Familiarity with analytics tools and scheduling platforms.
  • Active presence on Crypto Twitter, sports communities, or TikTok ecosystems.


What we offer


  • Competitive package with performance-linked incentives.
  • Fully remote collaboration.
  • High ownership and direct impact on brand growth.
  • Opportunity to shape the voice of a fast-scaling crypto-native platform.
  • Work within a fast-moving, culturally driven marketing team.